Looking back at the Four Seasons Collection by Jaya 🥰

Posted: February 08, 2020

Looking back at the Four Seasons Collection by Jaya 🥰

The fourth and final design of the Four Seasons Collection by Jayalakshmi of Apoorva Designs has now been released and so this feels like the perfect opportunity to look back over this wonderful collaboration. If you would like to know more about Jaya take a look at our interview with her HERE.  We introduced the Four Seasons Collection in another blog post which you can read HERE but at that time the designs were all very much under wraps so now we can talk you through all four of them!   Spring - Echoing Green The Echoing Green Shawl is a top-down, half-circle shawl knit...


Designer Spotlight: An interview with Joanne Scrace from The Crochet Project

Posted: December 05, 2019

Designer Spotlight: An interview with Joanne Scrace from The Crochet Project

As we are celebrating five years (!!!) since the publication of The Bletchley Collection this month, I thought it would be great to catch up with Joanne and interview her properly! It was the first collection collaboration for both of us, and I don’t know about her but it was a huge learning curve for me. We met up at Bletchley for the photoshoot, which was really fun if not a bit pressured - it had to be right as there’d be no second chance to re-shoot. I can still remember telling her to smile, and then saying “less like...


The Drift Collection... four years on! We revisit an ECY classic.

Posted: September 20, 2019

The Drift Collection... four years on! We revisit an ECY classic.

Today marks four years since the release of our Drift Collection! Can you believe it?! I know some of you will have been involved in test-knitting for it and will know how big a deal it was for us. I (Victoria) still worked alone at that point, and producing a quite large collection from loads of different designers, whilst still running the business, was a huge challenge. I did most of the photography myself (I couldn't afford to do anything else!), but did have a paid tech editor, and proof reader, of course. Meanwhile I was also still dyeing yarn,...


Designer Spotlight: An interview with Tracey Todhunter

Posted: August 16, 2019

Designer Spotlight: An interview with Tracey Todhunter

I’m sure that many of you will have heard of today’s interviewee, but did you know that she worked in a yarn shop and has had books published? Tracey and I (Victoria) have known each other for about a decade now, and it’s always a pleasure to work with her. I’m really grateful to her for answering my nosey questions, and the answers are very interesting… enjoy! Can you tell us a little about your background and how you came to become a designer?I’ve been crocheting since I was four and always “tweaked” published patterns, so it was inevitable I...


Designer Spotlight: An Interview with Anna Elliott

Posted: July 24, 2019

Designer Spotlight: An Interview with Anna Elliott

Today on the ECY blog we are featuring a UK designer that I (Victoria) have known and worked with for a decade (where did that go?!). Anna Elliott was one of the very first people I collaborated with, back when I lived in Manchester and worked at Purl City Yarns - I think that that might be how I met her actually. It seems like a lifetime ago, so this interview is probably a bit overdue if we’re honest! It’s really interesting though so I hope you’ll enjoy hearing about the design process and more…   Can you tell us...


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